RTD Cocktail Market to Reach USD 60.3 Billion by 2036
The growth outlook answers a practical question for spirits producers and beverage retailers: where is demand concentrating? FMI data points to convenient single-serve formats, mainstream grocery distribution permissions, moderation-driven lower-ABV formulations, and multi-market brand partnerships. India is projected to be the fastest-growing country, recording a 7.8% CAGR through 2036, followed by the United Kingdom at 7.6%.
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